Trials & Data
THE BRIEF
NatureValley wanted to target the right TG for it brand and sample its New Granola Bars range.
TARGETTED REACH
Over 50000 samples were distributed amongst the right TG in a span of just 10 days.
STRATEGIC ROLLOUT
Through our strategic alliances we were able to crack a multi-city distribution deal with Golds Gym
5x DEMAND GROWTH
There was 5x growth in the demand for the NV granola bars as per a brand study conduced post campaign